This constantly updated interactive presentation - complete with detailed action plan - shows you in step by step detail how to produce or more likely revise your current business web site. It is ideal for anyone who is about to produce their first web site (learn from everyone else’s mistakes) or for those who now wish to assess the success of their current web site.
It's 90 minutes crammed with good ideas, hints, tips and shortcuts. The seminar also includes ‘live’ examples of the good, the bad and the ugly.
Jon Egley
Derbyshire / Nottinghamshire Chamber of Commerce
'Dear David
Just a quick note to thank you for speaking at last week’s event. Your presentation was a hands-down success. In addition to being both entertaining and informative, it was packed with real content that our audience devoured with vigour. We have received excellent feedback and would not hesitate in using your services again’
- How to solicit and interpret effective viewer feedback
- The 10 most common mistakes in web site design – including wrong typeface, lack of consistency and links that take visitors off site before they’ve even had time to wipe their feet (are you responsible for external links?)
- Who owns what? – The Data Protection and Copyright Act (there may be a surprise for you here)
- How to ensure your web site is updated – automatically
- Secrets to building a successful web site – learn about the ‘F’ plan
- What we can learn from newspaper and magazine layouts – including ‘above the fold’ and short words / short sentences
- How to select effective keywords and the use of Meta tags to improve search engine ranking
- Why to avoid using ‘splash’ pages and ‘flash animation’ on landing pages
- Where to position key features and how to identify hot spots
- The benefits of blogging, twittering and other social networking sites
Jonathan Wheeler
Wheeler Woodhouse Public Relations – Leicester
''I recently attended the ‘getting the most out of your web site’ at Leicester Chamber of Commerce and I must say David Watkins was absolutely superb, quite the best presentation I’ve attended on this subject, full of relevant theory and very practical tips. It will definitely have a significant impact on both my own web site and those of my clients'
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